Natasha from Berkeley College talks about combining modern minimalism with cultural vibrancy, while maximizing visualization using Make the Dot

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Natasha is a Fashion Merchandising student at Berkeley College, NYC. Her studies have focused on the intersection of creativity and business, exploring the dynamics of the fashion industry from design to consumer engagement.

Can you share a bit about your background and what you've been focusing on in your studies?

Absolutely!

I come from a diverse background, born in a multicultural family that sparked my love for fashion from an early age.

Currently, I'm a dedicated fashion merchandising and management student at Berkeley College.

My studies have focused on the intersection of creativity and business, exploring the dynamics of the fashion industry from design to consumer engagement.

Who is your favorite fashion designer or artist, and how have they influenced your work?

I've always been captivated by the avant-garde designs of Alexander McQueen.

His fearless approach to merging art and fashion has significantly influenced my perspective.

McQueen's ability to tell a narrative through his creations has inspired me to infuse storytelling elements into my own work, creating designs that resonate beyond aesthetics.

How would you describe your design style?

My design style is a visual symphony that harmonizes modern minimalism with cultural vibrancy.

Clean lines and contemporary silhouettes intertwined with rich, diverse textures and colors.

I aim to evoke emotions and tell stories through my designs, seamlessly blending tradition with modernity.

Make the Dot Moodboard
Natasha channelling her inner style and concept creation using Make the Dot

Talk me through your design process before you discovered Make the Dot?

Before discovering Make the Dot, my design process was quite traditional.

I would start with sketching out my ideas, creating physical mood boards, and then transferring them into digital formats.

It was a meticulous and time-consuming process, but there's a certain charm in the hands-on approach.

What were the main pain points you experienced?

Time was a significant constraint.

The traditional methods consumed a substantial amount of time, leaving less room for experimentation and refining concepts.

Additionally, collaboration and sharing progress with team members were not as seamless as I would have liked.

How has Make the Dot changed your approach to concept design and building mood boards?

Make the Dot has been a game-changer for me.

The platform's intuitive interface and collaborative features have streamlined my design process.

Now, I can quickly experiment with concepts, gather feedback in real-time, and build mood boards that are not only visually captivating but also easily shareable.

Moodboard created with Make the Dot
A fashion history concept board

Do you think using Make the Dot has saved you time?

Absolutely! The efficiency of Make the Dot has significantly reduced the time I spend on the initial stages of design.

This newfound time allows me to delve deeper into refining my concepts and exploring innovative ideas.

How has Make the Dot changed your approach to concept design and building moodboards?

Make the Dot has made the process more dynamic and interactive.

The ability to collaborate seamlessly with team members in real-time has transformed the way we ideate and refine concepts.

It's like having a virtual design studio at my fingertips.

What kind of project are you planning on doing / what kind of brands will you work for after graduation?

Post-graduation, I aspire to work with brands that embrace sustainability and cultural diversity.

I'm keen on projects that allow me to push creative boundaries while making a positive impact on the industry.

Ultimately, I want to contribute to reshaping the narrative of fashion by infusing it with purpose and authenticity.

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