Make the Dot — Pricing

What is a Style Credit?

One credit is consumed every time you run a generation — whether that's a new on-model shot, a sketch render, a colourway variation, or a fabric swap. On average, a brand uses around 10 credits to fully develop one style from first sketch to final presentation image.

Sketch generation
On-model shot
Colourway variation
Fabric swap
Style variation
Presentation render

Compare plans in full

Every feature across every tier, side by side

Feature Studio Brand Enterprise
Pricing & credits
Price $149 / mo Custom
Billing cadence Monthly Annual
Credits included 150 / month Custom
~ Styles per month ≈ 15 styles/month Custom
Out of credits? Upgrade or buy credit packs Negotiated
Credit rollover × ✓ Custom %
Annual savings × ✓ Multi-year available
Core design tools
On-model AI generation
Sketch to render
Colourway & variation generation
Fabric & material visualisation
High resolution export
Presentation & buyer-ready export
Full commercial licence
Team & collaboration
Number of users Up to 3 Unlimited
Per-seat charges None None
Shared team asset library ×
Role management & access control × Advanced
Workflow & integrations
PLM, Ecom Integration × Unlimited
API access ×
Fabric digitisation × Unlimited
Security & compliance
SSO (SAML / OIDC) ×
Data privacy controls Standard Custom
Custom SLA & uptime guarantee ×
Support & onboarding
Onboarding Self-serve + video library White-glove
Change management × Included
Support channel Email Dedicated CSM
Dedicated account manager ×

Frequently asked questions

Still have questions? Talk to our team →

A Style Credit is consumed each time you run a generation on Make the Dot — whether that's a sketch render, an on-model shot, a colourway variation, a fabric swap, a style variation, or a presentation render. Each generation costs one credit.

On average, brands use around 10 credits to fully develop one style from first sketch to final buyer-ready image. Studio (150 credits/mo) supports roughly 15 styles a month, and both Brand plans (750 credits/mo) support roughly 75 styles a month.

Credits don't expire within your billing period, and on the Brand Annual plan you can roll over up to 20% of unused credits to the next cycle.

You have two options: upgrade your plan to a higher credit tier, or buy additional credit packs to top up your current plan. Both options keep you generating without interruption.

If you're consistently going over, upgrading is usually the better value. Your account manager (Brand & Enterprise) can help you right-size.

Yes. You can upgrade from Studio to Brand (or Brand to Enterprise) at any time, and the change is prorated for your current billing cycle. Downgrades take effect at the end of your current period.

Moving from Brand Quarterly to Brand Annual saves 10% and unlocks credit rollover — you can switch at any renewal.

No per-seat charges on any plan. Studio supports up to 3 users. Brand and Enterprise both support unlimited users at no extra cost — you only pay for the credits your team uses.

Yes. Every plan includes a full commercial licence for the designs, renders, and presentation images you generate. Use them in buyer presentations, ecommerce, linesheets, campaigns — anywhere.

Enterprise is designed for enterprise brands running MTD across merchandising, design, and production teams. It adds PLM and ecom integration, API access, SSO, advanced role management, a dedicated CSM, and custom SLAs.

Pricing is based on your credit volume and scope of integrations — get in touch for a tailored quote.

Make the Dot integrates with:

PLM systems · E-commerce platforms including Shopify and Salesforce Commerce Cloud · Collaboration tools including Microsoft Teams, Slack, and Airtable.

Enterprise plans also include custom integrations tailored to your stack. Talk to our team about your specific setup.

All plans include standard data privacy controls. Enterprise adds custom data controls, SSO (SAML/OIDC), full audit logs, compliance reporting, and custom SLAs — everything you need to deploy MTD inside a large organisation.

Yes. Studio is month-to-month. Brand quarterly and annual run through your committed period, after which you can cancel or change plans at any time. No setup fees on any plan.